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Subject

πŸ’™ Thank you NHS! πŸ’™

To say thanks to health workers during the coronavirus pandemic, we decided to offer 1000 NHS workers free Wonderbly books. We personalized the front of a Wonderbly book to say "Wonderbly Loves NHS". We used a blue design with blue heart emojis in the subject line to reflect the content of the email. Within 3 hours we had filled all 1000 applications for the free books.

CategorizedChildrenEcommercePromotion


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How accessible is this email?

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  • Emails should have a "meta content-type" and defined character set.

  • Table roles should be clearly defined. This helps screen readers determine how to interpret the table.

  • Email headings should be well structured. This will help screen readers easily navigate content.

  • Specifying "alt text" for these images helps screen readers describe the image.

  • Text to voice recording and transcript for hearing impaired.

  • Without a [lang] attribute, screen readers will assume the email is in the default language the subscriber chose when setting up their screen reader. If your email is not in that user’s language, the screen reader may not accurately transcribe your message.

  • Larger paragraphs of text should be left-justified to improve readability for some readers.

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